Brand Kit is now available
Official Polyester logos, imagery, token packshots, Polybot avatars, and partnership lockups are ready for apps, partners, and press.
The Polyester Brand Kit is live. Logos, stills, loops, token packshots, and Polybot avatars are ready when Polyester shows up in a product, a campaign, or a partner lockup.
Right-click the logo to download the brand assets directly. The same menu copies the full logo or the symbol, and opens the guidelines.
Right-click the logo to copy the full logo or symbol, download brand assets, or open the guidelines.
You can also download each file from the Brand Kit. Every logo, still, loop, token, and avatar has its own download on the card.
Logo lockups: symbol, wordmark, and full logo on light and dark backgrounds.
Imagery
Use imagery when a surface needs more than the logo: campaigns, social, and hero art. Stills and loops include Symbol lineup, the loading loop, Game On, Circuit, billiards, dolly zoom, logo reveal, and marching balls, with light and dark variants where a piece has both.
Symbol lineup: token spheres in a row, with the Polyester logo underneath.
Imagery library: Symbol lineup, loading loop, Game On, Circuit, billiards, and motion loops.
Tokens
Use token packshots when a market or asset should be recognizable: product UI, pair art, and campaign stills. Each token is available in front, side, and low-angle views. Use the logo when the subject is Polyester itself, and a packshot when the subject is the asset.
Token packshots in front, side, and low-angle views, including Bitcoin, Ethereum, and Litecoin.
Avatars
Use Polybot avatars for profiles, social, and campaigns. Pick one character and keep that face consistent everywhere. Use an avatar for a person or persona, and a token packshot when the image should identify an asset.
Polybot avatars for profiles and social, including Alpine, Orbital, Racer, and Surf.
Partnerships and Scan
When Polyester sits next to a partner logo, keep clear space so both marks stay readable and balanced. The Zipper lockup is the reference: partner, then Polyester, on one line.
Partnership lockup: Zipper beside the Polyester logo, with clear space between the marks.
Scan has its own guidelines for the explorer mark. Use the wordmark on its own, or the full logo when the symbol should sit with the name. Logo, wordmark, and symbol lockups stay on that page, including how Scan sits with Polyester and Zipper.
Scan brand guidelines: hero, download, and logo lockup tabs.
Get the assets
Visit the Brand Kit to preview every section. Right-click the logo to download the assets directly, or download each file from its card. Imagery lives at /brand-kit/imagery, tokens at /brand-kit/tokens, and avatars at /brand-kit/avatars.