Polyester Brand Guidelines

Follow these guidelines when promoting Polyester in marketing communications, including advertising, articles, websites, and printed promotions.

Brand Logo

Use these logos so the symbol and wordmark keep the same color, spacing, and scale on every surface.

The primary logo. Pink and black on light backgrounds, pink and white on dark.

A one-color logo for crowded layouts and outside use, where one strong color stays clear on any background.

Use the symbol alone for profiles, icons, and any small space where the full logo does not fit.

Use the wordmark where the symbol already appears, so the full logo is not shown twice on one surface.

Inter Variable is the brand font. Use it for headings and body wherever Polyester needs one clear voice.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Inter Variable

Polyester Pink, Black, and White, plus Surface Primary and Surface Secondary.

These stills and loops are the reference set for campaigns, social, and any surface that needs more than the logo.

001 Symbol lineup

002 Circuit

003 Farandole

004 Synchronism

005 SH090

Token packshots for Polyester markets, ready in front, side, and low-angle views for product, social, and campaigns.

001 bitcoin

002 ethereum

003 solana

004 tether

Polybot avatars for profiles, social, and campaigns. Pick one character and keep that face consistent everywhere.

001 01-alpine

002 02-orbital

003 03-racer

004 04-dj

When Polyester sits next to a partner logo, keep clear space so both marks stay readable and balanced.

Scan is the explorer for Polyester Chain. The complete brand kit is published on Scan.

Zipper moves assets between external networks and Polyester Chain. The complete brand kit is published on Zipper.